Inclusive storytelling has a big effect on what people like to watch and how much money movies make.

A study by McKinsey & Company found that films with diverse casts make 29% more money at the box office than those with less diversity.

Also, 67% of viewers prefer movies that show different cultures. This means more people are buying tickets to see these films!

Here are some important points to remember:

• Movies with diverse representation are 23% more likely to get better ratings from viewers.
• Diverse films earned an average of $107 million, while non-diverse films made only$73 million.

In short, showing different cultures in movies not only makes the stories better, but it also helps the film industry earn more money.