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How Do Open-Ended Questions Impact the Quality of User Research Insights?

Open-ended questions are really important in user research. They let people share their thoughts and feelings in their own words. This helps us get better and more detailed information.

Benefits of Open-Ended Questions:

  • Deeper Understanding: When we ask open-ended questions, we can discover new insights that we didn’t expect. For example, if we just ask if users like a feature, we might not get much info. But if we ask, “What do you think about this feature?” we can get more detailed answers.

  • Wide Range of Responses: These types of questions help remove bias. This means people can share their own unique experiences without being led in a certain direction.

By using open-ended questions in surveys, we can really improve the quality of the information we gather. This helps us make better design choices based on what users really want.

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How Do Open-Ended Questions Impact the Quality of User Research Insights?

Open-ended questions are really important in user research. They let people share their thoughts and feelings in their own words. This helps us get better and more detailed information.

Benefits of Open-Ended Questions:

  • Deeper Understanding: When we ask open-ended questions, we can discover new insights that we didn’t expect. For example, if we just ask if users like a feature, we might not get much info. But if we ask, “What do you think about this feature?” we can get more detailed answers.

  • Wide Range of Responses: These types of questions help remove bias. This means people can share their own unique experiences without being led in a certain direction.

By using open-ended questions in surveys, we can really improve the quality of the information we gather. This helps us make better design choices based on what users really want.

Related articles