Japanese pop culture today—like anime, manga, and J-pop—changes how people use and understand the Japanese language. Here’s how:

1. New Words:

   • Pop culture brings in new words. About 20% of the everyday words young people use come from media.
   • Terms like "kawaii" (meaning cute), "otaku" (meaning a fan or enthusiast), and "dere" (meaning affection) are now common in everyday chats.

2. Cultural References:

   • Many popular phrases come from movies and shows. For example, the word "isekai" (which means a different world) is popular because of many anime series.
   • Around 15% of high school students say they use phrases from anime in their conversations, showing that these cultural references are widely accepted.

3. Impact of Social Media:

   • Social media platforms like Twitter and TikTok help spread new slang terms. About 40% of users talk about topics that include pop culture language.
   • Hashtags like #私の推し (which means "my favorite") help share words and phrases that fans recognize, creating a common language.

4. Using Foreign Words:

   • Younger people in cities often mix in English and other foreign words into their speech. Studies show that about 10% of the words used in daily conversations by young people come from other languages.

In short, Japan's current pop culture really changes how people speak. It brings in new words and cultural references that show how society and media influence each other.