Key Differences Between Conceptual and Presentation Models in Architectural Education

1. Purpose:

   • Conceptual Models: These models help us think about and share ideas. They focus on the main ideas behind a design and are usually made in the early stages of a project.
   • Presentation Models: These models are made to show off a design to others. They focus on how the design looks and are usually created later in the design process.

2. Form and Detail:

   • Conceptual Models: These models are simple and not very detailed. They often use basic materials to show ideas. For example, about 70% of students like to use foam core to quickly create their models.
   • Presentation Models: These models are more detailed and polished. They often use nicer materials like wood or acrylic. Around 80% of students use paint or other finishes to make their models look better.

3. Scale and Size:

   • Conceptual Models: These models are often bigger, usually in scales like 1:50 or 1:20. This helps with early exploration of ideas.
   • Presentation Models: These models are usually smaller and more realistic, often using scales like 1:100 or 1:200.

4. Audience:

   • Conceptual Models: These are mainly for personal growth and feedback from classmates and teachers.
   • Presentation Models: These are meant for clients, judges, or public shows. They aim to make people feel something when they see them.