Key Differences Between Informal and Formal Playtesting

1. Structure and Planning:

   • Informal Playtesting: This type is often done on the fly, without a set plan. About 70% of game developers use this method to get quick feedback.
   • Formal Playtesting: This approach is more organized. It has clear goals and steps to follow, and about 30% of studios use it.

2. Participant Selection:

   • Informal Playtesting: Usually involves friends, family, or casual gamers. This can bring in a mix of opinions, but it might not always be fair or honest.
   • Formal Playtesting: Here, participants are chosen carefully based on their background or experience with games. This helps get useful and relevant feedback.

3. Data Collection:

   • Informal Playtesting: Feedback is usually based on personal stories or opinions, making it hard to gather solid data.
   • Formal Playtesting: This method uses tools like surveys to gather clear data. About 65% of playtesters say they follow a structured feedback process.

4. Outcome Analysis:

   • Informal: Often leads to quick fixes without looking at the bigger picture.
   • Formal: Offers detailed reports that help with long-term improvements. About 80% of what they find leads to important changes in game design.