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What Impact Do Direct Sales Have on the Sustainability of Indie Game Developers?

Direct sales are really important for small game developers. They help these developers make money and get their games noticed. Unlike traditional ways of selling games, direct sales let developers keep more of the money they earn.

For example, platforms like Steam and itch.io usually take a cut of around 30%. This means that for every 1.00adevelopermakes,theyonlygetabout1.00 a developer makes, they only get about 0.70. But when they sell their games on their own websites or other platforms, they can make much more from each sale.

Here are some key points to know:

  1. How Developers Make Money: Most indie games cost between 10and10 and 20. These games make up about 90% of sales in the indie market. Reports say that games priced at $10 can quickly reach a point where they cover their development costs after selling around 1,000 copies.

  2. Growth of the Indie Market: In 2021, the indie game market was worth $1.3 billion. It’s expected to grow by about 12.5% each year, showing that selling directly to players is becoming more popular and successful.

  3. What Gamers Prefer: About 65% of gamers like to buy directly from the developers. They do this because they want to support small game studios and avoid extra fees from larger marketplaces. This helps developers stay in business.

In conclusion, direct sales give small game developers a way to keep more money, make a steady income, and connect better with their fans.

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What Impact Do Direct Sales Have on the Sustainability of Indie Game Developers?

Direct sales are really important for small game developers. They help these developers make money and get their games noticed. Unlike traditional ways of selling games, direct sales let developers keep more of the money they earn.

For example, platforms like Steam and itch.io usually take a cut of around 30%. This means that for every 1.00adevelopermakes,theyonlygetabout1.00 a developer makes, they only get about 0.70. But when they sell their games on their own websites or other platforms, they can make much more from each sale.

Here are some key points to know:

  1. How Developers Make Money: Most indie games cost between 10and10 and 20. These games make up about 90% of sales in the indie market. Reports say that games priced at $10 can quickly reach a point where they cover their development costs after selling around 1,000 copies.

  2. Growth of the Indie Market: In 2021, the indie game market was worth $1.3 billion. It’s expected to grow by about 12.5% each year, showing that selling directly to players is becoming more popular and successful.

  3. What Gamers Prefer: About 65% of gamers like to buy directly from the developers. They do this because they want to support small game studios and avoid extra fees from larger marketplaces. This helps developers stay in business.

In conclusion, direct sales give small game developers a way to keep more money, make a steady income, and connect better with their fans.

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