When companies market their products around the world, it's important for them to connect with the local culture. Research shows that 77% of people like brands that reflect who they are culturally.

Here are some key points to consider:

• Cultural Sensitivity: Brands that fit in with local customs can see a 20% increase in how loyal customers are to them.
• Market Penetration: Creating personalized marketing plans for different areas can help companies reach 30% more customers.
• Sales Performance: When brands focus on local relevance, they can increase sales by an average of 15%.

To succeed globally, it’s really important to understand local details and ways of life.