Age is very important when it comes to connecting with people who have hobbies. It affects what they like and how they enjoy content. Knowing different age groups can really help make content more relatable and interesting.

1. Understanding Age Groups:

   • A report from Statista says that in 2023, about 35% of hobbyists are between 18 and 34 years old.
   • Around 28% are between 35 and 54, and 24% are over 55.
   • Different age groups like different hobbies. Younger people often enjoy tech-related activities, while older folks might prefer traditional ones like gardening or crafting.

2. How People Like to Consume Content:

   • A study by Pew Research Center shows that 95% of adults aged 18 to 29 use social media. Only 40% of people 65 and older do the same.
   • This means younger audiences might prefer content that is colorful and quick, often found on platforms like Instagram or TikTok.
   • Older audiences, on the other hand, may like blogs and YouTube videos that offer detailed guides or articles they can read whenever they want.

3. Hobbies and Trends:

   • Data from the National Endowment for the Arts shows that younger people are growing more interested in digital hobbies. From 2018 to 2022, video gaming and eSports participation increased by 32%.
   • Older audiences mostly look for hobbies that help them relax and feel good. Activities like yoga or painting are becoming more popular, with a 28% rise in interest among those 55 and older during the same time.

By sharing content that matches the interests and platforms of different ages, creators can connect better with their audience and build a strong community around their hobbies.