User research is super important for making great user experiences (UX). Here are some reasons why:
Knowing What Users Want: A study by Forrester Research found that companies who spend time on user research can earn back four times what they spend.
Making it Easy to Use: When we test how easy a product is to use during the design stage, we can increase how happy users are by 50%.
Saving Money: Doing user research early on can cut project costs by up to 70%. This is because we can find and fix problems before building the final product.
Getting Users Engaged: Designs that focus on users can boost how often people interact with a product by more than 25%.
Overall, user research helps create better products that people enjoy using!
User research is super important for making great user experiences (UX). Here are some reasons why:
Knowing What Users Want: A study by Forrester Research found that companies who spend time on user research can earn back four times what they spend.
Making it Easy to Use: When we test how easy a product is to use during the design stage, we can increase how happy users are by 50%.
Saving Money: Doing user research early on can cut project costs by up to 70%. This is because we can find and fix problems before building the final product.
Getting Users Engaged: Designs that focus on users can boost how often people interact with a product by more than 25%.
Overall, user research helps create better products that people enjoy using!